OUR TECHNOLOGY

The platform behind the world's fastest-growing food tour brand

At our core, Essor is a proprietary travel technology platform designed to power the growth of Secret Food Tours - to immerse our customers in the world's culinary secrets. Unlike traditional operators, our tech ecosystem enables us to run tours of the highest quality in over 94 cities - and seamlessly launch new ones, at speed.

technology

Essor's front-end systems enable us to launch new cities, tours, and integrate acquired businesses using a scalable, tech-enabled playbook. With seamless integration between finance and customer service departments and fully digital onboarding for our guides, our platform auto-scales to handle global demand — delivering a consistent customer experience and high conversion rates, even during peak periods.

Automation that delivers

Intelligent CRM flows, automated marketing, and integrated tour management are all designed to run with minimal manual input. This automation helps us control costs, unlock efficiencies, and scale faster, while staying responsive to customer and market behaviour.

Data that works

Our secure, cloud-based data environment captures everything from customer behaviours to guide performance. With a single source of truth across the business, we can pivot quickly, make smarter decisions, and maintain long-term stability through defensible proprietary data.

Built for scale

Essor's modular, API-first architecture is designed for seamless integration. Acquired businesses can plug into our systems within weeks, using pre-built connectors. Internal tools assess compatibility upfront, accelerating ROI, reducing disruption, and enabling efficient expansion. Recent successful acquisitions and integrations include Local Food Tours in Canada, Seattle Bites Food Tours, Little Havana Tours and Art Deco Tours.

Owning our edge

We own the core systems - guides management, CRM, analytics - with no critical third-party dependencies. Our team is continuously developing the platform in line with our strategic roadmap, focused on priorities such as market entry, guide retention, and customer lifetime value. It's the engine behind Essor's scale, efficiency, and future growth.

Partner with a Global Leader in Travel Technology

Join forces with the team behind the world's fastest-growing experiential food tour brand and unlock the full potential of your operations.

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